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Learning
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Description:
This
webinar will help audiologists overcome the challenges of attracting new
patients by presenting effective strategies for reaching and engaging potential
clients. It will also guide you in developing a clear, tailored marketing plan
that aligns with your practice’s goals and target client base. The
speaker will address enhancing your online presence, with tips for maximizing
your use of digital platforms, building credibility, and increasing visibility
to stand out in a competitive market.
Learning
Outcomes
You will
be able to:
- Describe the basics of marketing
and branding for audiology practices
- Identify effective marketing
channels for audiology practices
- Develop a marketing strategy
tailored to your practice
Related Courses
This is one of three courses in the ASHA Audiology 2025: The Business of Audiology webinar series. See all the courses in this series.
Presenter
Information
Lindsey Koble, AuD, MBA, is the owner of Audiology Always. She
completed her Bachelor of Science degree at Purdue University in West
Lafayette, Indiana (Boiler Up!). She then attended the University of Illinois
in Champaign to obtain her Doctor of Audiology degree, and later completed the
iMBA program through the university. Dr. Lindsey began her career working as a
clinical audiologist for Ear, Nose & Throat Associates in Fort Wayne,
Indiana. She then went on to work for WSA as a Signia Territory Account Manager
(Indiana). Dr. Lindsey opened Audiology Always in Auburn, Indiana, in April
2023. Audiology Always serves primarily the adult population with diagnostic
hearing evaluations, hearing aids, and tinnitus management. Dr. Lindsey is a
mom to 3-year-old Francie and a wife to her lifelong friend, Trace. Her family
lives in her hometown, within 5 minutes of all of Francie's grandparents. Dr.
Lindsey's favorite thing is travel.
Disclosures:
- Financial compensation from ASHA
for this presentation
- Advisory Committee for Signia
Hearing and United Healthcare Hearing
Assessment
Type
Self-assessment—Think
about what you learned and report on the Completion Form how you will use your
new
knowledge.
To earn continuing education credit, you must complete the learning assessment by 11:59 p.m. ET on the end date below.
Program
History and CE
Information
Live
webinar date: October 16, 2025
End date: October 18, 2030
This course is offered for 0.1 ASHA CEUs (Intermediate level, Related area).